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Book
The myth of innovation is that brilliant ideas leap fully formed from the minds of geniuses. The reality is that most innovations come from a process of rigorous examination through which great ideas are identified and developed before being rea[...]
Book
Tim BROWN, Author ; Barry KATZ, Associate ; Laurence NICOLAIEFF, Translator | Montreuil [France] : Pearson | 2019Dans un monde connecté, où il faut répondre à l'accélération des cycles d'innovation en se réinventant, le design thinking a le vent en poupe. Tim Brown, PDG d'IDEO, le pratique depuis des décennies. Créée en 1991 à Palo Alto, son entreprise de [...]
