| Titre : | Global business intelligence |
| Auteurs : | J Mark MUNOZ, Auteur |
| Type de document : | Document électronique |
| Editeur : | Routledge, 2017 |
| ISBN/ISSN/EAN : | 978-1-138-20368-6 |
| Format : | 276 p. |
| Langues: | Anglais |
| Index. décimale : | 702 (Stratégie d'Entreprise) |
| Catégories : |
Thésaurus du Management ANALYSE DE L'INFORMATION ; COMMERCE INTERNATIONAL ; INTELLIGENCE ECONOMIQUE ; RELATIONS INTERNATIONALES ; STRATEGIE |
| Résumé : | Global Business Intelligence refers to an organization’s ability to gather, process and analyze pertinent international information in order to make optimal business decisions in a timely manner. With a challenging economic and geopolitical environment, companies and executives need to be adept at information gathering in order to manage emerging challenges and gain competitive advantages. This book Global Business Intelligence assembles a cast of international experts and thought leaders and explores the implications of business intelligence on contemporary management. (source : éditeur) |
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